Udon is my staple food's Tabelog page
The news seems to have calmed down a bit after the excitement surrounding the restaurants around the beginning of the month. It's a story about Udon Ga Shushoku, a famous food blogger.
To put it simply, the news story was something like, "Maybe he received excessive entertainment from restaurants and wrote positive reviews." The article was published in Shukan Bunshun.
The reviews on Tabelog were temporarily hidden immediately after the topic became a hot topic, but they have now reappeared, although in fewer numbers.
For the owner, seeing the food loggers being hung is a treat like no other.
I've heard similar stories to the news in the Kansai region, so I thought it would be interesting if it spread to other food bloggers, gourmet bloggers, oyster restaurants, and curry restaurants...but since there aren't many people who are as popular as Udon is My Staple, it doesn't seem like it will get that far.
However, restaurants may become nervous and refrain from engaging in any behavior that could be perceived as entertainment.
Now then…
I watched this news with interest, but what I felt was, "This person hasn't done anything that bad, has he?"
They hadn't committed any particular crime, but were simply denounced as if they were criminals for the vague reason that they "might have violated Tabelog's review guidelines."
It is only my speculation that this may be in violation of the guidelines, which state "12. Posting reviews for compensation is prohibited" and "13. If it is not for normal use, please check the 'Non-normal use review' box before submitting."
Although it was neither a crime nor a gray area, perhaps the fact that he received excessive entertainment was the cause of public resentment.
Regardless of whether the reviews are legitimate, as he claims, it seems that the public has perceived his previous reviews as insincere. Most of the feelings are probably jealousy.
However, stealth marketing-like posts are not only done by celebrities and other famous people, but also by ordinary people. Even if you're not a food blogger, you might promote your friends' restaurants, or write about restaurants you want to support on your blog or social media. Some of you may have even received a little special service from them.
Ordinary people may be doing the same thing as Udon Staple Foods.
This is especially true for people who are called influencers. I think their social circle will expand and they will have more opportunities to write. These people have an advantage in entertaining people in ways that would generally be considered excessive, but they don't have an advantage. That's all there is to it.
Only he knows if the review was legitimate. This time, he was just suspected of overindulging in Dom Pérignon and luxury watches.
It's only through continued effort that she has been able to be in a position to receive entertainment. I think it's a natural result. I don't particularly dislike the way it's done, and I have no complaints about it. Even if it was stealth marketing, I don't think it's something that should be blamed.
Even a nearby bakery held an event for beauty bloggers before opening. This was clearly for promotional purposes, but it's the same thing.
And it's common knowledge that reviews of restaurants are more or less embellished.
As ordinary people have more opportunities to post on social media, they are becoming more discerning and critical in their judgment of information.
I think everyone probably feels the same way, writing "Delicious!" even when something isn't particularly tasty.
I don't take the articles of beauty bloggers at face value. I think they only read them as a reference.
These people may not be writing honestly. I vaguely know that they are that kind of people. I think that if people continue to post embellished content, their influence will decrease even if they are left alone.
We only go to restaurants that our friends recommend on Facebook because they are people we can trust.
Don't lie. I think honesty is becoming more important than ever. The same goes for work.
It was obvious that there was entertainment and stealth marketing, but the times have once again shown that there is no. This news may be about that.
Don't lie and be honest above all else. Let's be careful ourselves too.
PS Usagi and I are currently looking for people to entertain excessively.
