[Business hours for Friday, October 12st]
▼Today, only beans, baked goods, etc. are available for purchase in store▼

Due to my wife's poor health, the cafe (in-store dining) will be closed all day.

Marketing Strategy

Lecturer materials

[Training materials] Osaka Prefecture Social Welfare Council SELP Subcommittee Training Session February 2022, 2

Thank you to all the participants for today. Although it ended haltingly, I hope that this training will be of some use in your future practice. If you have any questions, please feel free to contact us using the inquiry form below. I have attached the revised materials for the inquiry form...
Cafe Management

Things that are necessary but not in stock, and things that are unnecessary but in stock

Yesterday, we opened in the afternoon without any notice, so it feels like we have resumed full-scale dining in the restaurant since this weekend. Even though there were empty tables, the crowding rate was 100%, so we were unable to serve customers. However, from my point of view, it was not too crowded and there was a relaxed atmosphere...
Cafe Management

Depending on the type of restaurant, it may be better to switch to a different business model rather than takeout.

I'm taking a breather now that the arrangements for purchasing and delivery, which had been thrown off by the overlapping holidays, are over. The state of emergency has been extended for one month, but I've been getting inquiries about whether I'm still operating my cafe, as I'm wondering if many people are ready to return to normal life after the originally scheduled 6th...
Marketing Strategy

[Store development] Providing information along the ordering process is key for takeout

Moriya from the Spanish bar Risarisa in Showa-cho has uploaded a video introducing Usagi and Me on Instagram. Thank you. I'm impressed by Moriya's ability to put ideas into action right away. ByLocal's website...
Cafe Management

[Miscellaneous] Even if the store's business format changes, the values we want to convey as a store will not change.

We have been selling our products in store and offering take-out drinks since the weekend. Even if a state of emergency is declared, I think we can continue to operate in this format, but I think we will have to decide whether to sell drinks or not depending on the actions of other restaurants, such as coffee shops.
Cafe Management

[Notice] Movement towards charging for plastic bags: We will stop using plastic carrier bags

We will stop using plastic shopping bags. It seems that plastic bags will start to be charged from April 2020. A coffee shop I know also posted about efforts to reduce the number of bags. As an individual, I don't understand the essence of the problem yet, but I think it's better to act before I understand it.
Cafe Management

[Notice] We have made some slight changes to our website. We have made changes to make it mobile-first and inbound-oriented.

The need for a website is reaffirmedWhen I created my shop's website, web services such as blogs were still common, but as more and more people began to post information on SNS, SNS became more mainstream than blogs. As more and more of our information became available...
Lecturer materials

Study materials for welfare facility staff organized by the certified NPO Together

I was invited to a study session for welfare facility staff hosted by the certified NPO Together, who always helps me with attracting customers and creating stores that focus on human behavior, so I created a Keynote presentation. It was a small study session with about 10 people, so it was easy to get involved...
Cafe Management

As a store, we consider people with disabilities because by doing so, they can finally receive the same service as the general public.

As a store, we are considerate to people with disabilities because by being considerate, they can finally receive the same service as the general public. Thanks to a tweet from a store in Ginza, I've been feeling a bit uneasy lately. A long time ago, the owner of the store worked at a welfare facility (a workshop for people with disabilities)...
Marketing Strategy

[Marketing] The more globally conscious a store is, the more local it becomes – 3 reasons to include place names on packaging

The more globally conscious the shop is, the more local it becomes. I paid nearly 30 yen in total for the coin chocolates, and this year I'm not planning to make a profit at all. My customers tell me that this is not something a downtown coffee shop should do, but I'm happy with the results and I hope it's fun...