[Trademark registered] "Showa-cho Blend®" is our trademark. Please be careful not to confuse it with other stores.

A home-roasted coffee shop in Showa-cho, Abeno, Osaka The Rabbit and Me An important announcement from the owner.
Since our founding in October 2011, this has been our signature bean.Showacho Blend^®Today I went to defend this name.Trademark registration (Registration No. 6930442)Let me tell you a story.

"Showacho Blend" was born 14 years ago

Thank you very much for your continued patronage.
Our store took root in Showacho 14 years ago, and since then, we have been selling our signature product, the Showacho Blend.^®" This name expresses our passion for coffee and our affection for this town.
Since opening, we have roasted over several tons of Showacho Blend. The rabbit and me logo printed on the bag of coffee beans, Showacho Blend^®The letters have become a fixture of the town.

"Showamachi Coffee Shop" opened nearby and customer feedback

Well, today I have something to tell you all.
Autumn 2023Less than a minute's walk awayShowamachi Coffee ShopThe store was opened by.
Eventually, from the customer

• "Is that a related store?"
• "It's called the same Showacho Blend, though...?"

There has been a sudden increase in inquiries such asBrand confusion(Confusion about product names) has started to occur.

Trademark registration to protect our brand

We want to avoid any confusion among our customers with the name "Showa-cho Blend," which we have carefully nurtured for the past 14 years. With that in mind, we have now registered the trademark "Showa-cho Blend" along with our familiar person logo as proof of our brand (Registration No. 6930442).

Person logo + Showa-cho blend^®The2024 / 10 / 31Apply to2025 May 5Registration has been completed.

This is to show that our "Showa-cho Blend" has been an original since the company's founding.

Although the current trademark has been registered in a form that includes a graphic design, even if "Showa-cho Blend" is used in words alone, confusion as to its origin could arise, which could give rise to problems under the Trademark Act and the Unfair Competition Prevention Act.

How to tell if it's genuine

1. The sellerMy Rabbit and I (3-9-10 Hannan-cho, Abeno-ku, Osaka)Is
2. OnlineOfficial shop(BASE) only

We will continue to deliver the same taste

Although a name that combines a place name with a common name is easy for many people to remember, this kind of situation can occur. However, it is filled with our 14 years of history and memories with our customers.

We will continue to offer the same taste and quality of the "Showacho Blend" here. Our "Showacho Blend" can only be enjoyed at this store.

We sincerely hope for your continued patronage in the future.

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