The warnings on recent lunch passports are terrible
When I wrote an article about Lunch Passport some time ago, I got a response on Twitter saying, "It's hard to use if you write an article like that." (But when I retweeted it, the whole account disappeared...)
This is not about whether Rampass is good or bad, but rather about what we think about the nature of the store.
Of course, store owners sometimes use coupons too.
For example, at places I have no connection with, such as fast food restaurants and mass retailers, I use coupons just like Governor Masuzoe, but at places I'm familiar with (or want to become closer to), such as those run by friends, I never use coupons even if the store offers them.
Now then…
So, back to the topic of lunch passports.
It seems that there are some areas where it is no longer being published, so perhaps it is starting to lose popularity...
I've also heard that more and more stores are hesitant to be relisted.
Apparently it was originally created with the desire to "liven up the town," but it seems to have gone in a completely different direction than originally intended...
The warnings on the lunch passport are terrible
The photo at the beginning is a "Lunch Passport Notice" page I posted on my personal Facebook page. I don't think there was a notice like this before.
As the article states, this is a true story of trouble, so I imagine the store received a considerable number of complaints.
CASE 7: Speaking abusively to store staff is something that would never happen in normal business. It's at a level where you can no longer call them customers.
I think this is the result of publishers thinking of countermeasures, but from the store's perspective, it just serves to incite fear that "if we put our products on Runpass, more people like this will appear."
First of all, I think that the Lunch Passport makes people more arrogant because they pay for the book itself, but I also suspect that the coupon itself has a mechanism that can drastically change the attitude of ordinary people.
Discount coupons make people think about things
Coupons focus the audience on the product and narrow their perspective.
Personally, I think that's where the problem lies.
It puts the other person into a mindset where they think about the product and price and how much they can get out of it.
For example, let's say our store issues a coupon.
As a result, customers who visit the restaurant will not place any value on the rabbit hidden in the salad or the little details that are prepared in the restaurant, and may not even notice them.
The rabbit-shaped curry will probably end with a "That's not much!"
I have no interest in the couple's thoughts or background, and I don't think I'll be visiting again.
I feel like coupons make you see the product being offered as just that, a product.
Is the price of a cup of coffee the price of the liquid itself?
What is the money we receive from our customers in return for?
Of course, it's the taste, quality and quantity of the products, but also the atmosphere in the store, the excitement, the empathy for the store, the richness of the heart, the time spent there, etc.
I believe that compensation is a tangible expression of gratitude for the experience, not just of the product itself, but of the entire store.
I feel like when issuing coupons, you have to think carefully about what your value lies in.
I think discount coupons force people to see things in a materialistic way, pushing all experiential elements out of their sight... That's why people might feel strange when they use them.
That's what I thought as I looked at the page.
Related article
https://usaboku-coffee.com/post-2953/
