[Business Hours for Thursday, July 16th] ▼ Today we will only be selling beans, baked goods, etc. in the store. ▼ The cafe (dine-in service) will be closed all day.

The Lord of the Rings

Usagi and I will be celebrating our 10th anniversary on October 1st

The year our child, born the year we opened, will be starting elementary school. It's time for Usagi and I to put on our school backpacks. So, Usagi and I will be celebrating our sixth anniversary on October 10st, which is Coffee Day. Time flies. Both the building and the couple are getting increasingly worn out...

October 10st is Coffee Day, a day to give women a coffee break... a more gender-free promotion

I write about this every year, so if you search for "Coffee Break Day for Women" on Google, my blog appears relatively high on the results. It's important to keep saying the same thing every year. Now, October 10st is "Coffee Day"...

Thanks to you, Usagi and I are celebrating our 4th anniversary

This limited-time shop card is from SCAJ2015, a specialty coffee event held at Tokyo Big Sight. I was watching the competition on my tablet, but it was so hectic I barely got to see much of it. Well, today, October 10st, is "Coffee Day."

October 10st is Coffee Day, a day to give women a coffee break...

October 10st is Coffee Day, a day to give women a coffee break. (Image borrowed from the All Japan Coffee Commerce Association website) The espresso machine that was in a bad mood this morning has been fixed, and it looks like we'll be able to do business smoothly. What kind of trouble is this?

Thanks to you, Usagi and I have reached our 3rd anniversary

Thanks to you, we've reached our third anniversary. One of the words Usa and I gave to my sister, who is getting married, was "cherish this milestone." I've been feeling a bit dazed due to my business trip and the holidays, but today is October 10st, "Coffee Day." Thanks to you, Usa and I have been able to celebrate our third anniversary...

October 10st is "Coffee Day," a day to give women a coffee break...

It's a day to give women a coffee break. I received a poster for "Coffee Day" from a company. It's a campaign that's probably been going on since last year. They've been positioning "Coffee Day" on October 10st as a day to give women a coffee break, like Valentine's Day, and spreading it around...

coffeeMarketing Strategy